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Zotye Electric Vehicles

Zotye was one of the early leaders in EV sales with is A0 and A00 class EVs but failed to retain its commanding position as new brands entered the market. Zotye International Automobile Trading Co. Ltd, established in 2005 is a privately owned company based in Yongkang, Zhejiang China, also know as Zotye Zandu. Zotye has three production plants, a 50,000 mini-car plant in Xiangtan, Hunan Province, its main plant in Zhejiang with a 100,000 capacity and a plant in Xingsha Industrial Park which will be phased to produce 200,000 units per annum. The company acquired Jiangnan Auto, which manufactured the facelifted Suzuki Alto, in 2009.

Zotye Marque EV brands

Future Zotye Electric vehicles

Zotye Concept EV Models

Zotye Electric Car Strategy in the news

Week 19 2019 Zotye to stop producing EVs

I reported last week on the EV JV between FORD and Zotye, one of the top-selling EV brands in China during 2016. Zotye announced this week that it would stop producing electric vehicles, shifting all the EV business to the new Ford JV company. Zotye will from now on only focus its EV related efforts to R&D, manufacturing, and marketing of EV components. It was not immediately clear if existing models such as the Zotye SR7 Compact SUV, E20 and Cloud 100 will be moved to the JV or discontinued. Zotye sold over 70,000 EV between 2016 and 2017 but sales tapered off with the company recording less than 3,000 units sold for the first three months of 2018. The slide can be attributed to the company not keeping track with competitors moving into the A0 class segment, once dominated by Zotye.

2017 Week 45 Ford and Zotye formalizes partnership

In Week 40 Ford’s new CEO Jim Hackett unpacked his plans to get the US carmaker back on track after an investor revolt led to his predecessor’s replacement. One of the pillars of his plan was leveraging partnerships, in particular with Zotye to develop a new line of low-cost all-electric passenger vehicles in China. This Week the two companies signed a definitive JV agreement for the formation of Zotye Ford Automobile Co. Ltd., a 50/50 partnership that will produce stylish yet affordable electric vehicles for the Chinese market. Zotye Ford is yet to announce the new brand for the JV’s strategy. The joint venture will require an initial investment of 5 billion RMB (~$750 million) which will be utilized to establish a manufacturing facility in Zhejiang Province. The JV is Ford’s 3rd in China and will include exploring innovative and connected mobility services. Ford’s other Chinese JV’s are with Changan and JMC.

Week 34 2017 Zotye and Ford enter into EV JV

Ford and the Chinese automaker Anhui Zotye this week announced the signing of a Memorandum of Understanding to establish a 50/50 JV to develop electrified passenger vehicles in China. The JV is the second such JV announced by Ford, which is experiencing sales declines in the Chinese vehicle sector. The Detroit based company and another Chinese domestic JV partner, Changan, announced in April that they would offer PHEV and BEV versions of all the vehicles they manufacture by 2025.

Week 25 2017 Zotye to produce 2 new EV

Zotye announced that its sixth and latest production facility, completed recently in Chongqing, will produce an electric SUV, the M12 or Zotye T300E as well as a PHEV MPV the seven-seat B40.

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