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The Mazda electric vehicles strategy has been non-existent until late 2016. The Japanese automaker’s strategy up to the time focused on fuel-efficient vehicles. Its SkyActiv technology has been very successful to this end and won the company some awards. The success of the SkyActiv technology, however, clouded the companies vision. The company now realizes as ZEV regulations in States such as California has become stricter and that it would have to develop electric vehicles to comply. As a late entrant to the technology, it will have to partner with others as its competitors are already bringing 2nd and 3rd generation production vehicles to market. Unconfirmed rumors have it that Mazda and Toyota might partner in electric vehicle development.Pictured below is the highly acclaimed CX5 SUV which could form the basis for the company’s first electric vehicle.

The FAW Besturn B50 EV is based on the Mazda 6.

Mazda clarified its electric vehicle strategy in March 2017. Mazda R&D exec indicated the company is considering an all-electric vehicle to be released in 2019 to compete with the likes of the Nissan Leaf and Renault Zoe. The Japanese automaker will expand its electric vehicle range from 2021 with plug-in hybrid models. Pictured below is the highly acclaimed CX5 SUV which could form the basis for the company’s first electric vehicle.




Mazda Kiyora concept EV


Concept future model Under-Wraps




Interested in buying a Mazda electric car?

See how the price and range Mazda EV models compare with its competitors in key markets.

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Go to our detailed breakdown of Global EV Sales to see how the Mazda electric car strategy fares to its competitors in the fast-growing EV market.



2018 Week 40 - Mazda electric car strategy

Mazda announced its connectivity and electrification strategies this week. The strategies are based on the Japanese auto manufacturer’s long-term vision named “Sustainability Zoom-Zoom 2030”. The company said that it will leverage its alliance with Toyota in the development of connectivity and that it will introduce electric vehicles in regions where energy is derived from a high percentage of clean resources. Mazda whishes to reduce its corporate “well to wheel” emissions from 2010 levels by 90% in 2050. Mazda, which does not have a huge capital base will include electrification in some form in 95% of its internal combustion engines by 2030. The Mazda EV strategy targets the production of battery electric vehicles that will account for 5% of its output in the same timeframe. Mazda will also use its patented rotary engines to produce range-extended EVs.

2018 Week 2 - Mazda EV technology

Mazda revealed its launch plan for next-generation technologies this week. In Week 46  of 2017, we reported on the Japanese carmaker to use its rotary technology as a range extender in its EV to be launched in 2019/2020. Interestingly enough Mazda will launch it PHEV model only after its BEV, where most automakers progress to full electric models only after bringing plug-in hybrid versions to market. Currently Mazda’s electrification program centers around its i-stop and i-loop hybrid technologies utilizing negative braking and switching off the engine. Mazda first introduced its rotary range extender technology in the Mazda Demio REEV based on the Mazda 2 in 2012. Mazda’s EV roadmap targets 2035 as the pivot towards electrification as its stick to efficient combustion technology for the foreseeable future.



2018 Week 1 - More automakers joins the Toyota/Mazda EV project

Four more companies joined the Toyota/Mazda/Denso JV, EV C.A. Spirit Co. Suzuki Motor Corp., Subaru Corp., Daihatsu Motor Co. and Hino Motors Ltd. will each contribute engineers to the project but not take any equity in the company.

2017 Week 46 - Mazda to develop REEV

The Japanese automaker Mazda is planning to launch electric vehicles (EV) with range-extender rotary engine technology in Europe and the United States from 2019 onwards, reports Nikkei Asian Review. Rotary engine technology, which was first developed back in 1967 by Mazda, can double the range of an electric vehicle and is based on triangular rotors instead of pistons and cleaner to comply with stricter environmental laws globally. Mazda will not be the first to use rotary engines as a range extender, BMW‘s i3 REx also uses rotary technology.

Week 46 top 5 ev news

2017 Week 42 - Mazda at the Tokyo Auto Show

The Tokyo Auto Show will be hosted from the 27th of October to the 5th of November, and we can expect a bunch of combustion and electric concept vehicles from regional producers with the least amount of production electric vehicles. Hopefully, we will see an auto show in Japan in the near future brimming with production-ready electric vehicles, in the meantime here are some of the concept electric and autonomous vehicles which would be displayed at the 2017 event.

Other vehicles expected at the Auto Show is Nissan‘s Electric SUV and the Mazda 3 for 2021, which could be available with an electric drivetrain.

Top 5 ev news week 41 2017 Mazda Concept vehicles

Mazda 3 Concept

2017 Week 37 - Mazda provides direction on its EV strategy

Mazda announced its technology development strategy, ‘Sustainability Zoom Zoom 2030’, which targets a 50% emission reduction by 2030. The strategy also targets safety improvements, which speaks to some level of autonomy.

2016 Week 46 - Mazda CEO announces its entry into electric vehicles

Facing a stronger zero emissions framework in some key markets the company is now forced to consider electric vehicles. The Japanese automaker’s CEO announced during a roundtable discussion to the Wall Street Journal that the company will have an electric vehicle by 2019.


We have designed some cool tools to compare electric vehicles. Our tools include a mobile app, charging cost calculator and EV selector. Use wattEV2Buy’s proprietary tools to find the ideal EV for your requirements and determine the cost of charging EVs.



Not sure which model EV to choose?

wattEV2Buy’s easy to use EV Select tool helps identify which electric vehicle is perfect for your specific requirements. EV Select compare electric vehicles battery electric range over various vehicle types. Within four clicks you can get the perfect luxury sedan able to drive your required distance on battery power.



Unsure what the charging cost will be?

wattEV2Buy’s easy to use Charging Cost Calculator compare electric vehicles charging cost in your state and relate it to equivalent gasoline cost. The charging cost calculator also allows you to be specific and customize your electricity cost in kWh and provide results in miles and kilometers, making it usable all over the world.

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