OPEL ELECTRIC CAR STRATEGY
The German based vehicle manufacturer Opel, a General Motors subsidiary markets its designed and manufactured vehicles under the following badges outside of Europe, Buick in the USA, Canada, Mexico, and China, Holden in Australia and New Zealand, and Vauxhall in the UK. Opel rebadges the Chevrolet Volt and Bolt under the Ampera name.
OPEL EV MODELS
OPEL EV SALES
HOLDEN EV SALES
VAUXHALL EV SALES
OPEL ELECTRIC CARS IN THE NEWS
2018 Week 7 - Opel to build electric Corsa
Opel is charting its own course on the electrification of its models after being acquired from GM by the French PSA Group. Opel CEO Michael Lohscheller announced this week that the company would produce an electric Opel/Vauxhall Corsa sub-compact car in 2020. The Corsa EV will be assembled exclusively at the company’s Spanish plant in Zaragoza.
2017 Week 40 - Opel to use PSAs EV platform
PSA Group’s recently acquired, Opel’s head of development Giles Le Borgne in an interview with Automobilwoche stated – “We will gradually start using PSA platforms and engines for the Opel model lineup.” Appart from the obvious job losses it is safe to assume that we will see more EVs from the brand now that its free from GM‘s limited pursuit of the technology to now.
2017 Week 37 - Opel unveils the Grandland X PHEV SUV
2017 Week 23 - Pro EV CEO at Opel replaced by PSA Peugeot Citroen board
Pro EV Opel CEO, Dr. Karl Neumann, is replaced by PSA Group Finance Chief Michael Lobscheller clouding Opel’s EV plans in uncertainty.
2017 Week 11 - PSA Group Acquires Opel and Vauxhall from GM
On the eve of the Geneva Auto Show, the PSA Group and GM announced the sale of Opel and Vauxhall brands to PSA Peugeot Citroën. The transaction is valued at £1.9 billion, making PSA the second biggest automaker in Europe. GM CEO, Mary Barra, indicated the two companies could still co-operate on electric vehicle and fuel cell technology.
It is uncertain how the acquisition would influence Opel CEO, Dr. Karl Neumann’s plans to change Opel to an all-electric brand.
2016 Week 39 - Paris Auto Show unveiling op Amera-e
For the first time at an international auto show, electric vehicles took center stage at the Paris Auto Show this week, overshadowing new reports of Tesla autopilot crashes, refuted by the company. The prominence of electric vehicles at the show confirms the shift towards the segment. Most of the front runners in the segment were presented there and used the opportunity to unveil new models, such as the Opel Ampera-e, which is the Chevrolet Bolt badged for the European market. VW unveiled its ID concept vehicle and Renault the Trezor.
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China’s 2018 batch of new EV models have some surprisingly good cars threatening Western automakers still grappling how to catch-up to the increased popularity of EVs. While big auto plans to bring new models to market in 2020 China is already pushing out large amounts of new EV models.